3The Coca-Cola Logo, Chile
In the arid landscape of the Chilean desert, near the town of Arica, lies one of the world’s largest advertisements: a giant Coca-Cola logo made from 70,000 empty soda bottles. This bizarre and unexpected sight was created in 1986 to celebrate the 100th anniversary of the iconic beverage. The logo is 120 meters wide and 40 meters tall, making it visible from great distances, including from space.
Google Maps offers a unique way to view this peculiar marketing stunt from above, showcasing the massive scale of the logo against the barren desert backdrop. It’s a strange blend of commercialism and art, and a reminder of the global reach of one of the world’s most recognizable brands.
